Gloria OoiWork with me

Mobile CRO + Growth Engineering for Subscription Apps: Make more from every install

Find, build and test improvements to your onboarding, paywalls and upgrade moments, so you can grow revenue from the users you already have.

The installs are coming in, but the revenue isn't keeping up.

Problem 01

Testing in circles?

There's no shortage of ideas, but A/B tests get rushed and replaced by the next idea before anyone learns anything, so you keep going in circles.

Problem 02

Are your wins actually wins?

You got more trial starts, but lower trial-to-paid conversion and higher refunds. Are your tests measuring what actually matters?

Problem 03

Limited engineering capacity?

You know exactly what to change in onboarding, but your developers are always busy with something more urgent. Months go by, and your best ideas stay stuck as ideas.

You bring the app. I'll find what's holding it back.

Gloria Ooi

Hi, I'm Gloria, a mobile CRO consultant and growth engineer for subscription apps. I believe the best conversion work helps users see a product's true value so clearly that paying feels like an easy decision. My deepest engineering experience is native iOS, and I work hands-on with RevenueCat, Superwall, Adapty, Mixpanel and AppsFlyer.

01

A clear plan for what to test

No more testing in circles. I find where your app is losing users, prioritise tests by impact and effort, and make sure each one runs properly so the learnings carry into your next test.

02

Know what your results mean

A win on trial starts isn't a win if churn and refunds wipe it out. I set the right success metrics and guardrails, then track each test all the way to revenue so you know what to do next.

03

Get your experiments built

Most CRO help stops at recommendations. I write the native code, configure RevenueCat, Superwall or Adapty, and ship experiments that no-code tools can't handle.

Find where your mobile conversion is leaking.

Turn gaps in your onboarding and paywall into measurable experiments and better subscription decisions.

Paywall Review

Uncover missed conversion opportunities in your current paywall.

  • Review of up to two paywalls
  • Actionable recommendations, each backed by clear reasoning
  • Written report within 5 working days
  • 100% money back guarantee
Recommended

Conversion Audit

Identify and prioritise opportunities across your subscription journey.

  • Review of the app's subscription journey, including paywalls
  • Analysis of available data to find where users drop off
  • Up to three experiments developed in detail
  • 100% money back guarantee

Experiment Sprint

Design, launch, and analyse a test to improve subscription revenue.

  • Everything in Paywall Review and Conversion Audit, plus one experiment designed and launched
  • One experiment configured and launched in your existing RevenueCat, Superwall, or Adapty setup
  • Custom iOS code and new SDK integration available, quoted separately
From $2,700

Something else in mind?

If you're not sure about the level of support you need, or have a different scope in mind, book a call and let's chat! I’m always keen to understand if I can help.

Still deciding? Start here.

Ready to grow your app’s subscription revenue?

Explore ways we can work together, or get in touch if you need something more tailored!

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Hey there!

Let’s talk about your app! Email me your app link and what you’d like help with and I’ll get back to you as soon as possible :)

gloria.ooi.co@gmail.com

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